Everything You Need to Know about OPC Hotel Marketing Jobs

Marketing today is about more than campaigns and clicks. It’s about connecting with people in ways that actually matter, and that’s especially true in hospitality. OPC hotel marketing jobs focus on experiences, destinations, and moments people look forward to, not just products on a page.

At Westgate Resorts, marketing plays a significant role in how guests discover us, choose us, and return. Our OPC marketers engage with guests on-site and in the community to generate qualified timeshare tour leads for our resort sales teams, who then assist those guests in discovering vacation ownership opportunities.

If you’re curious about hotel marketing jobs and want work that feels real, where you can enjoy what you do, who you do it with, and who you do it for, Westgate Resorts could be a dream job for you. 

Marketing Roles You Can Explore at Westgate Resorts

Hotel marketing jobs come in more shapes than people often expect. At Westgate Resorts, OPC marketing and sales work closely together, which means there are roles focused on guest connection, communication, and experience. 

OPC Sales and Marketing (Sales Representative / OPC Greeter)

This is where many Westgate marketers start. You’ll be the first point of contact for vacationers, promoting resort tours, selling attraction tickets, and delivering concierge-style service. It’s fast-paced, high-energy, and perfect for someone outgoing who loves connecting with people.

What makes it exciting:

• Unlimited earning potential.
• Earn daily cash plus bonuses and/or commissions.
• Sign-on bonus opportunities for experienced OPCs
• Paid training and a supportive team environment.
• Use persuasive, consultative skills to drive sales and create memorable guest experiences.

OPC Specialist (Sales & Marketing Representative)

The OPC Specialist role takes things up a notch. You’re still connecting directly with guests, but now you’re qualifying families for resort presentations, maximizing sales opportunities, and handling higher-value transactions. This role offers a mix of sales, marketing, and growth opportunities.

What makes it exciting:

• High earning potential.
• Daily cash plus weekly commission and performance bonuses.
• Work near top attractions with travel opportunities to off-site events.
• Build deeper sales and marketing skills while helping guests make the most of their vacation.

Across both roles, what sets hotel marketing jobs apart is the hands-on, guest-focused nature. You’re not just marketing a resort, you’re creating experiences, shaping memories, and helping families enjoy vacations they’ll remember. 

What Hiring Managers Look For in Hotel Marketing Jobs

Landing an OPC hotel marketing job is about more than experience; it’s about personality, skills, and a knack for connecting with people. Here are some key skills: 

• Customer-focused with strong face-to-face sales and service skills.
• Persuasive and resilient, comfortable engaging tourists, overcoming objections, and creating memorable experiences.
• Detail-oriented with the ability to handle cash, tickets, and POS transactions accurately and securely.
• Team player and self-starter, positive, motivated, and able to work independently or with others.
• Flexible and reliable, with availability mornings, nights, weekends, and holidays.
• Energetic and adaptable, able to stand for long periods indoors or outdoors.
• High school diploma or GED required, with hospitality, retail, or customer service experience a plus.
• Previous OPC or sales experience preferred but not required; we will train the right candidate.

How to Stand Out and Upskill in OPC Hotel Marketing 

Even if you’re just starting, there are ways to sharpen your skills. 

Short courses can give you a strong foundation, while practicing consultative selling and communication in real-world scenarios helps build confidence. 

Watching and learning from mentors or leaders in hospitality marketing can also give you insight into what works and why, preparing you for more advanced roles. 

The Westgate Difference

What makes Westgate Resorts stand out for hotel marketing jobs isn’t just the resorts themselves; it’s the people, culture, and opportunities. 

We provide all the tools and resources that are needed to help our marketing and sales teams excel in their roles. With development and training opportunities and ongoing education, you will have the foundational knowledge to build success in the hospitality Industry. 

At Westgate, your work in marketing shapes guest experiences, builds relationships, and opens doors to career opportunities you might not find anywhere else.

FAQs About Hotel Marketing Jobs

What exactly are hotel marketing jobs?

OPC Hotel marketing jobs focus on promoting resorts, experiences, and destinations rather than just products. At Westgate Resorts, that means connecting with guests, sharing what makes our resorts unique, and helping families create unforgettable vacations.

Do I need prior experience?

No! If you thrive in meeting new people, helping others, and have a passion for sales and marketing, we encourage you to apply! Take a look at the available hotel sales and marketing jobs below to find the one that best suits your interests. 

Create unforgettable experiences in a Hotel Marketing career

If you’re ready to love what you do, who you do it with, and who you do it for, explore our current Hotel Marketing opportunities and start your journey with Westgate Resorts today. 

Your next adventure in hotel marketing jobs is just a click away.